Head, Business Development, SP Parcels
Singapore Post

Willie Tan is Head of Business Development for the Parcel Business of Singapore Post. He leads a team in the development of a comprehensive end to end business solution that bridged the gaps between eCommerce and last mile deliveries. 
In 2013, Willie led a team to introduce POPStation, the first self-service parcel locker in Singapore, to monobrands and market places. Following this success in the adoption of POPStation in local markets, Willie introduced POPStation to UK high street fashion brands, thus making Singpost the first in Asia to offer international returns. 
Prior to joining SingPost in 2011, Willie was Head of Operations in freight forwarding industries. He was in charge of penetrating emerging markets for mining opportunities.  
Willie graduated from the Royal Melbourne Institute of Technology with a Bachelor of Business in Transport and Logistics Management.