General Manager – Online
Beautiful.me

Wei Ling is the General Manager front-facing e-commerce platform beautiful.me. Her overarching responsibilities include leading the channel management, business development and content creation teams - all three of which drive and enable beautiful.me's brand partners and merchants. Prior to Wei Ling's current role, she was Head of Commercial for beautiful.me for over three years where she oversaw and managed web and mobile content, digital assets, enterprise portals and workflow information. Wei Ling was also responsible for developing and delivering on strategy, and business-enabling ECM technology solutions to support and enhance the creation, maintenance, retrieval, and disposition of enterprise content.